Wolffstrunk — Corporate Identity
This palette was extracted from
Award-Winning Corporate Identity
This design features Black, Light Gray, Light Slate Gray, Silver, Dark Gray, White Smoke, Gray, and Dodger Blue.
About the Award-Winning Corporate Identity Design: Graphic reduction and precision characterize the visual identity of the brand Wolffstrunk. The graphically reduced figure of the wolf functions as a basis for the visual appearance and as a new design mark within the corporate design system. Added to the figure of the wolf is the stylized shape of a drop. The reduced design mark follows the trend towards a simplified use of forms. The corporate design includes the design and concept of a composite mark, business documents, bottle labels, posters, postcards and a brand book as well as a short website animation.
This palette has a cool feel, creating serenity and focus.
View at A' Design AwardWolffstrunk, the inspiration behind this palette, was designed by Karen Cuthbert.
Technical color information for designers and developers. Click any value to copy.
Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.
Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.
Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.
Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.
Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.
Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.
Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.
Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.
These hues were detected in Karen Cuthbert's recognized creation "Wolffstrunk".
Karen Cuthbert is a celebrated creative director honored by the A' Design Award. Their portfolio demonstrates expertise in design and visual communication.
Karen Cuthbert is a graphic designer, currently living and working in Bielefeld, Germany. She is passionate about visual identities, editorial design and packaging design. Karen Cuthbert's ambition is to simplify and clear complicated forms and structures and create conceptual unique work.
Discover more color palettes from Cuthbert's award-winning work.
Wolffstrunk has been recognized with the Silver A' Graphics, Illustration and Visual Communication Design Award in 2021. The A' Design Award is an internationally acknowledged design competition that recognizes outstanding creative accomplishment. Laureates are chosen through comprehensive judging by industry experts comprising academics, professionals and press members. The Silver status signifies significant creative merit as evaluated by the evaluation panel.
Celebrate the artistry and ingenuity in visual storytelling through the Graphics, Illustration and Visual Communication Design Award. The award category highlights exceptional creativity, effective communication, and the transformative power of illustrative and graphic design.
Each image reveals a unique color story. Click to explore.
Explore colors from more award-winning designs.